Life coaching is a form of change facilitation that enables you to focus on areas of your life you feel you wish to improve on. Life coaching involves helping you set and work towards goals in these areas. Life coaching can be effective in many situations, for example in helping your career direction and development, for personal fulfilment or general life changes. Life coaching aims to draws out your potential by helping you to reflect and develop into the person you always wanted to be. Everyone is capable of achieving more.